Popcorn not hitting the spot? This Sensory Cinema experience is about to change what you think about cinema food…

On 24 and 25 June, Islington’s Everyman Screen on the Green will host two different Sensory Cinema evenings, where guests will have the chance to see, smell, taste and feel the film they’re watching. It’s a scientific experiment – but outside the labs. What’s more, it’s absolutely free!

There’s research to suggest that the flavours, aromas and physical sensations you experience while watching a film has an impact on your emotional response. You may have heard of this kind of thing before, but with Oxford University professor, author and neurogastronomist, Dr Charles Spence at the helm, we’re anticipating an event that’s grounded in science but with bags of entertainment, too.

So what can you expect? Well, most of it is underwraps (more fun that way). What we can tell you is that the atmosphere and food will reflect the mood and themes of the film. Choose blockbuster Gravity with George Clooney and Sandra Bullock, and there will be frozen and icy numbers – to mirror the sub-zero temperatures in space. Try X-Men: Days of Future Past and you can experience a “sense of heightened suspense” (we can only guess at what that may entail)…

Don’t let the association with global premium e-cigarette brand Blu UK confuse you – many of the senses are inspired by its range of e-cigarettes, like menthol, cherry and vanilla.

Early bird tickets have already been snapped up but check on the website soon for the second batch! To find out more and apply for your chance to take part in the scientific experience, CLICK HERE.

When, what, where?

24 June, 7.30pm | Gravity

25 June, 7.30pm | X-Men: Days of Future Past

Location: Everyman Screen on the Green, (nearest tube Angel)

 18+, ID will be required to gain entry


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